What is YURN

YURN connects your business directly to your customers’ phones through a printed QR code. A customer scans it, sends one pre-filled text, and is opted in. You post an offer from a web portal; it goes out by SMS with a short link. The customer taps, sees the offer, and claims it.

No consumer app. No email addresses. No payment processing. The customer holds the mute switch.

The join flow

Your QR encodes a text message, not a website. Scanning it opens the customer’s SMS composer, pre-filled with JOIN and your keyword — for example, JOIN TONYS. They tap send once and they’re in. That single inbound message is the consent record: consumer-initiated, carrier-witnessed, timestamped. It is a stronger legal footing than any web-form checkbox, and it removes a page load from your funnel.

The customer immediately gets a confirmation naming your business, explaining what they’ll receive, and telling them how to leave (MUTE to pause 30 days, STOP to quit). They can optionally reply with their first name so your messages and your dashboard know who they are.

The offer flow

You write an offer in the portal — title, body, quantity, expiry, and how to redeem it. Every offer passes an automated content review, then goes out as one text per follower:

Tony's Pizza via YURN: 6 tables open at 7pm, 30% off.
Claim: yurn.co/o/k7f2  Reply STOP to quit

Tapping the link opens a single fast page with a Claim button. Claiming issues a numbered ticket — No. 004 of 012 — that the customer shows at your counter. Claiming is not payment; it keeps you out of checkout flows and keeps signup friction near zero. Your dashboard counts claims in real time.

Why SMS

Email marketing is a numbers game against a spam folder: roughly a fifth of messages get opened and low single digits get clicked. Text messages are different — nearly all are delivered, most are read within minutes, and click-through rates run roughly an order of magnitude above email. More important than any benchmark: attribution. When someone claims a YURN offer, you know exactly who, exactly when, and you see them redeem it in person. No pixels, no modeling, no guesswork.

What YURN is not

• Not a blast tool. You can only message people who texted you first. There is no list import and no list buying.
• Not spam. Quiet hours, monthly send caps, and instant one-word opt-outs are enforced by the platform, not left to your good behavior.
• Not a marketplace. Your followers are yours. Customers follow your business; YURN never cross-promotes them to anyone else.

Ready to try it? Set up in five minutes.