The join flow

YURN’s QR does something most QR codes don’t: it opens a text message, not a website. Understanding this flow helps you explain it to customers in one sentence — “scan it and hit send.”

What the QR actually encodes

Your QR encodes an sms: URI:

sms:+18885550142?&body=JOIN%20TONYS

Scanning it opens the phone’s native SMS composer with the recipient (your YURN number) and the message (JOIN TONYS) already filled in. The customer taps send — one tap, nothing to type — and they’re opted in.

Why this matters: the customer’s own carrier-delivered message is the consent record. It’s consumer-initiated, timestamped, and witnessed by the carrier. There’s no form to abandon, no email to mistype, no password. The entire funnel is scan → send.

The fallback page

Some scanners — certain Android camera apps, QR apps with restrictive defaults — won’t open an sms: URI directly. For those, the QR resolves to a tiny web page whose only content is a large “Text to join” button that fires the same URI, plus the manual instructions: text JOIN TONYS to (888) 555-0142. Nobody hits a dead end.

What the customer sees next

The moment their JOIN message arrives, we reply with a single confirmation:

Tony's Pizza via YURN — you're in. We'll text you deals and
specials. Reply MUTE to pause 30 days, STOP to quit, HELP for
help. Msg&data rates may apply. Reply with your first name?

One message, containing everything carriers and the law require: who is texting them, what they’ll receive, how to leave, and that message and data rates may apply.

Name capture

The confirmation ends with a question: “Reply with your first name?” If the customer replies — Maria — that becomes their name in your dashboard and can personalize future interactions. If they don’t reply, nothing happens: name capture is optional and never blocks the subscription. They’re already in from the moment their JOIN arrived.

What customers can always do

From the first message onward, your customer controls the relationship with one word:

• MUTE — pause your messages for 30 days, then auto-resume.
• STOP — leave permanently.
• HELP — get your business name and opt-out instructions.

This is worth embracing rather than fearing: the easy exit is exactly why people are willing to scan in the first place. See the full verb reference.